Job Description

Responsible to manage an organization’s online marketing activities like SEO, SMO, Social media, email campaigns by executing clear, concise brand messaging across all online platforms by generating enquiries
1. Manage company website by ensuring all content is up to date in coordination with website team (external)
2. Oversee Lead Generation in coordination with MIS Coordinator – Make sure all enquiries are attended and give the report to HOD by 5 pm daily. Oversee, and execute these efforts to hook new customers and increase sales.
3. Analyze Trends and aware of all the latest developments in the industry.
4. Create Effective Marketing Campaigns in coordination with digital marketing team (external) - create and manage marketing campaigns on multiple digital platforms to boost revenue for company services identified as marketing priorities. Campaigns might include email and search engine optimization (SEO) and marketing (SEM) strategies.
5. Report Analytics - monitor the results of digital marketing efforts and report any successes or shortcomings to the marketing and sales teams
6. Assisting in the conduct of exhibition such as preparation of the exhibition venue and attending the visitors, briefing and debriefing and collecting all necessary details of the prospect/client and documentation of the same.
7. Assisting sales team in Special Customer campaigns through customer / Prospect contacts and communications.
8. Furnishing daily, weekly, monthly, quarterly reports to the HOD in the prefixed formats, without reminders, as per timelines
9. Prepare brochures / flyer / standees / kiosks and all other marketing materials in consultation with external agents as and when required.
10. Initiate Evaluation in every 10th / 25th with the HR and confirm the performance by self. If there is less than 2 evaluation a month will be treated as failure of the employee.
11. Any other corresponding duties/ responsibilities assigned by the HOD/ Management from time to time.

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Skills

Marketing Techniques , Social Media Optimization , Digital Analytics ,

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Qualifications

• Any Degree