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Job Description
*Participate in forming effective paid search strategies
*Launch and optimize various PPC campaigns
*Oversee accounts on search platforms (e.g. Google AdWords, Bing)
*Be involved in keyword selection and audience targeting
*Monitor budget and adjust bids to gain better ROI
*Track KPIs to assess performance and pinpoint issues
*Produce reports for management (e.g. dashboards)
*Write attractive and concise copy for adverts
*Suggest and develop new campaigns across multiple channels
*Maintain partnerships with PPC ad platforms and vendors
Skills
Communication & Correspondence , Communication skills ,
Qualifications
- Any Degree