Job Description

*Should be highly up to date with advances in web technology.
*Must know all about social networking and viral marketing campaigns.
*Knowledge of ad serving tools.
*Perfect knowledge of web analytics tools.
*Skills and experience in creative content writing.
*Analytical mindset and critical thinking.
*Excellent communication and interpersonal skills.

Roles and Responsibilities

*Build, plan, and execute the overall Digital Marketing Strategy.
*Manage and improve online content, considering SEO and Google Analytics.
*Monitor Competition and provide suggestions for improvement Implement digital
marketing activities across a broad range of digital marketing channels (SEO, SEM,
Social Media, Email, Mobile, Display)
*Manage Google Adwords and Social media paid campaigns.
*Optimize content for the website and social networking channels such as LinkedIn,
Facebook, Twitter, Instagram, etc.
*Contribute best practices and innovative ideas for on-page and off-page
optimization.
*Conduct keyword research according to the latest keyword research strategies.
*Acquire insight into online marketing trends and keep strategies up to date.
*Brainstorm new and creative growth strategies.
*Using Google Analytics gain full insight into user experience, and performance from
our digital strategy and suggest improvements.
*Track and report on strategy, and digital performance, highlighting trends,
anomalies, as well as options to improve our processes.
*Ability to bring insight into the link between web, mobile, CRM, social, SEM/SEO, and
digital media.
*Proactively offer strategic SEO campaign recommendations. Analyze, review, and
report on the effectiveness of site changes and campaign initiatives to maximize
results.

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Skills

Web Content Manager , Social Media Optimization , Social Media Optimization , Social Media Associate , SMM , SEO & SMO , SEO , Content Writing ,

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Qualifications

• Any Degree
• Diploma / Advanced Diploma